#BDS #Oregon activists get #Sodastream to change label!


| truthaholics

Oregon activists succeed in getting Israeli company ‘Sodastream’ to change labeling ~ Celine Hagbard, IMEMC News, Sunday April 05, 2015.

An Israeli manufacturer based in an illegal West Bank settlement has changed its product labeling due to complaints from human rights activists. The Israeli SodaStream corporation, maker of home beverage carbonation systems, recently changed the labels on its products to say “Made in the West Bank.”

Boycott Sodastream logo (image from lelibrepenseur.org)
Boycott Sodastream logo (image from lelibrepenseur.org)

SodaStream made the change following a complaint to the Oregon Department of Justice by a group of Oregon human rights activists who accused the company of violating Oregon’s Fair Trade Practices Act by labeling its products as “Made in Israel,” when in fact its principal production facility is located in the illegal settlement of Ma’ale Adumim in the occupied Palestinian West Bank.

Oregon’s Fair Trade Practices Act is a consumer protection law that makes false representations and false advertising…

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